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Ed Khristus

Design Strategist

Managing Partner at ettyq, a London-based creative agency specialising in branding and business transformation.

I am Ed Khristus, an entrepreneur, design strategist.


Watch my interview with Mark Walmsley here.


With over 15 years of experience, I have helped companies navigate change by crafting strategic design solutions that integrate ethics and aesthetics, ensuring their brands stand out in competitive markets.


My journey in digital innovation began with UX design and product development, where I led projects for global brands and co-founded ITBB and Lominfo, two successful digital marketplaces that I scaled and later sold. These experiences honed my expertise in digital transformation, customer experience, and brand strategy.


Beyond my work at ettyq, I am preparing for a global lecture tour on design innovation and contribute to cultural projects like Beckstein Hall. A lifelong music enthusiast, I enjoy jazz, indie pop, and metal. My 'Fantasy Cultural Year' concept explores the intersection of storytelling, travel, and the arts. I currently live in London with my wife, Ksenia Khristus, and remain committed to shaping the future of design.

Ed Khristus
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